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Sunday, January 10, 2010

Etsy Success Tips - Part 1

Hi, I'm Linda B. of http://lindab142.etsy.com and one of the new bloggers on HCC.  I work full time and a few of my passions are beading recycled jewelry and creating unique crafted items. I'm exploring new areas  using recycled materials. Work and play are a tough balance, but I devote as much time as possible improving and promoting my online shops.

For my first post, I'd like to share a few success tips that I've learned from other online sellers. Most of my success comes from my Etsy shop because that's where I devote most of my time.

1. Photographs of your items are extremely important.
  • Take pictures on neutral backgrounds and from several angles. Successful sellers use either daylight or a light box. 
  • There are many Etsy forum threads and Web tips on photographing your specialty item. Invest the time to search and read before you purchase items. Keep retaking photographs. 
  • Use a tripod if you can. 
  • You'll see quite a difference. For example, see my Bridal Pendant:

Not enough contrast.


The black background (lint) clearly needs to be cleaned up.

Photographing jewelry on light gray is often a good choice.













2. Join a team. Etsy is a community of buyers and sellers. Make friends by joining an Etsy Team and using social media tools, like writing a Blog, FaceBook and Twitter. I'll be talking more about these in the future.

3.  Promote other's peoples items in forum threads, on your blog,  on Twitter (and your creations too, of course). Building good will is good karma. Spread some positive energy around and it will come back to you. 

4. Make a schedule for creating, photographing and listing items along with promoting them: your online posting, reading success tips, and writing blogs.  Use your time wisely.

I hope you find these tips helpful. Do you have any success tips to share?


Linda Blatchford




email@hand-craftedcreations.com for possible submission of your site in our blog. OR if you are a vendor who doesn't want your info posted - please email & it will be removed ASAP.

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